Course: Communication- and Research Theory 1 credits: 5
- Course code
- ICVB15CPD2
- Name
- Communication- and Research Theory 1
- Study year
- 2022-2023
- ECTS credits
- 5
- Language
- English
- Coordinator
- N.E. Smit
- Modes of delivery
-
- Lecture
- Tutorial
- Assessments
-
- Communication- and Research Theory 1 - Computer, organised by STAD examinations
Learning outcomes
Competences | Programme learning outcomes (PLO) at level 2 Junior professionals: | Test for which the PLO applies |
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| Not Applicable (N/A) |
| N/A | |
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| Communication and Research Theory 1 |
| Communication and Research Theory 1 | |
| Communication and Research Theory 1 | |
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| N/A |
| N/A | |
| N/A | |
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| N/A |
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| N/A |
| N/A | |
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| N/A |
| N/A |
Content
In the conceptual line communication theories and research skills from year 1 are deepened and broadened. Theories related to campaign development are offered. The student learns to select relevant theories. At the same time students study and learn to apply the first two phases of design research (orientation and analysis) with the aim of designing a campaign.
Included in programme(s)
School(s)
- School of Communication, Media & IT