Course: Entrepreneurship 2 credits: 6
- Course code
- ELVB23ENT2
- Name
- Entrepreneurship 2
- Study year
- 2023-2024
- ECTS credits
- 6
- Language
- English
- Coordinator
- F.J. Guzman Munoz
- Modes of delivery
-
- Assignment
- Guest lecture
- Lecture
- Assessments
-
- Entrepreneurship 2 - Assignment
Learning outcomes
The student knows how to start a company along the standard lines described at the Chamber of Commerce (KVK).
The student writes a business plan and understands what is necessary to initiate a small company.
The student executes a market analysis and develops a marketing plan suitable for the product or service.
The student designs a product or service.
The student understands how to end the company and the activities involved in this process.
The student writes a business plan and understands what is necessary to initiate a small company.
The student executes a market analysis and develops a marketing plan suitable for the product or service.
The student designs a product or service.
The student understands how to end the company and the activities involved in this process.
Content
In this course, the students learn the basic steps to follow in order to create their own company (start up). Starting with the application of creative thinking models to transform an idea into a business proposition, they will follow with a market analysis to see if there is an opportunity to transform their idea into a successful business. Their design of a product or service will be described in a business plan, which will also include Operations and Management, Marketing, and Financial related sections.
Included in programme(s)
School(s)
- Institute of Engineering